Give Interactive
Leadership
Our leadership team combines decades of expertise in philanthropy, finance, and technology to drive innovation and impact.
Guided by a deep understanding of donor-advised funds and charitable organizations, we are committed to empowering our clients with transformative solutions that streamline operations, enhance donor engagement, and scale their missions. At Give Interactive, our leaders are not just industry experts—they are passionate partners in shaping the future of philanthropy.
Lucas Cherry
Founder & CEO
Lucas is the Founder and CEO of Give Interactive, where he drives the company’s strategic vision and development, focusing on advancing technology solutions for the philanthropic sector. As a CPA with extensive expertise in nonprofit accounting and tax management, he is well-versed in handling complex asset charitable donations, ensuring that Give Interactive meets the unique needs of charitable organizations and high-net-worth donors.
Before founding Give Interactive, Lucas served as Executive Vice President at The Signatry, a foundation that has facilitated over $3 billion in grants over the past two decades. In this role, he acted as a hybrid CFO/COO/CIO, overseeing financial and operational strategy, which led to increased donor engagement and strong partnerships with community and global charities.
Lucas holds a Bachelor of Science in Accounting and Business/Management, along with an MBA, combining his financial acumen and hands-on approach to lead Give Interactive in delivering impactful, sustainable solutions for the nonprofit sector.
Lucas Cherry
Founder & CEO
Lucas is the Founder and CEO of Give Interactive, where he drives the company’s strategic vision and development, focusing on advancing technology solutions for the philanthropic sector. As a CPA with extensive expertise in nonprofit accounting and tax management, he is well-versed in handling complex asset charitable donations, ensuring that Give Interactive meets the unique needs of charitable organizations and high-net-worth donors.
Before founding Give Interactive, Lucas served as Executive Vice President at The Signatry, a foundation that has facilitated over $3 billion in grants over the past two decades. In this role, he acted as a hybrid CFO/COO/CIO, overseeing financial and operational strategy, which led to increased donor engagement and strong partnerships with community and global charities.
Lucas holds a Bachelor of Science in Accounting and Business/Management, along with an MBA, combining his financial acumen and hands-on approach to lead Give Interactive in delivering impactful, sustainable solutions for the nonprofit sector.
Sam Hoefer
CTO
As CTO of Give Interactive, Sam will lead the technical application and implementation of the company’s software, ensuring robust, scalable solutions for clients in the philanthropic sector.
Previously the CEO of Brushfire Interactive, Sam brings a wealth of experience in software engineering and system architecture. Prior to joining Give Interactive, he was the CEO of a custom development software company and also served as an outsourced CTO for a large foundation, managing critical technology initiatives.
Earlier in his career, Sam contributed to complex projects at Boeing, where he developed advanced flight simulation platforms, and served as the Spacecraft Integrated Product Team (IPT) Lead. His experience also includes roles as a Software Engineer at Lockheed Martin and L-3 Communications, where he specialized in C++ and Object-Oriented Programming, developing models for radar systems, weapon dynamics, command and control, and player behavior simulations. At L-3, he also implemented a comprehensive software configuration management process across all remote sites.
Sam holds a Bachelor of Science in Mechanical Engineering and an MBA, blending technical expertise with strategic leadership in his role as CTO of Give Interactive.
Sam Hoefer
CTO
As CTO of Give Interactive, Sam will lead the technical application and implementation of the company’s software, ensuring robust, scalable solutions for clients in the philanthropic sector.
Previously the CEO of Brushfire Interactive, Sam brings a wealth of experience in software engineering and system architecture. Prior to joining Give Interactive, he was the CEO of a custom development software company and also served as an outsourced CTO for a large foundation, managing critical technology initiatives.
Earlier in his career, Sam contributed to complex projects at Boeing, where he developed advanced flight simulation platforms, and served as the Spacecraft Integrated Product Team (IPT) Lead. His experience also includes roles as a Software Engineer at Lockheed Martin and L-3 Communications, where he specialized in C++ and Object-Oriented Programming, developing models for radar systems, weapon dynamics, command and control, and player behavior simulations. At L-3, he also implemented a comprehensive software configuration management process across all remote sites.
Sam holds a Bachelor of Science in Mechanical Engineering and an MBA, blending technical expertise with strategic leadership in his role as CTO of Give Interactive.
Hannah Erickson
Director of Client Services
Hannah Erickson is the Director of Client Services at Give Interactive, where she oversees all customer success, implementation, and service teams, ensuring that clients receive exceptional support and a seamless experience. With a deep expertise in client management and complex implementation, Hannah is dedicated to building strong client relationships and driving successful project outcomes.
Previously, Hannah served in various leadership roles at Southern Illinois University, including Recruitment Specialist for the Department of Aviation, where she managed a large-scale recruitment strategy that contributed to record-breaking enrollment. Her background also includes experience as a Public Information Coordinator and Social Media Manager, where she enhanced communication strategies and strengthened community and donor relationships.
Hannah holds an M.S. in Mass Communication and Media Management from Southern Illinois University and a B.A. in Communication, specializing in Public Relations and Advertising, from Regent University. Her commitment to excellence and her strategic approach make her an invaluable asset to the Give Interactive team.
Hannah Erickson
Director of Client Services
Hannah Erickson is the Director of Client Services at Give Interactive, where she oversees all customer success, implementation, and service teams, ensuring that clients receive exceptional support and a seamless experience. With a deep expertise in client management and complex implementation, Hannah is dedicated to building strong client relationships and driving successful project outcomes.
Previously, Hannah served in various leadership roles at Southern Illinois University, including Recruitment Specialist for the Department of Aviation, where she managed a large-scale recruitment strategy that contributed to record-breaking enrollment. Her background also includes experience as a Public Information Coordinator and Social Media Manager, where she enhanced communication strategies and strengthened community and donor relationships.
Hannah holds an M.S. in Mass Communication and Media Management from Southern Illinois University and a B.A. in Communication, specializing in Public Relations and Advertising, from Regent University. Her commitment to excellence and her strategic approach make her an invaluable asset to the Give Interactive team.
Jen McMcaster
Director of Technology
Jen McMaster is the Director of Technology at Give Interactive, where she leads product development and oversees the engineering team, driving innovation in philanthropic software.
She brings extensive experience from her role as Director of Application Development at Bambu Systems, a cloud-based mobile banking platform. There, Jen led the end-to-end design and development of a secure mobile banking application, integrating multiple financial products and third-party services into a cohesive user experience on both iOS and Android. Her work at Bambu involved establishing a robust AWS cloud architecture, ensuring 24/7 service reliability, and managing a team to deliver high-quality MVP releases on tight timelines.
In addition to her work in mobile banking, Jen has held senior roles in agile development and project management, including Director of Engineering at Take2, where she managed multiple agile teams to develop complex software systems. Her technical expertise spans AWS, Node.js, Python, and PostgreSQL, among others, and she consistently drives quality and efficiency through automation and best practices.
Jen holds a Bachelor of Science in Computer Science from Clarion University of Pennsylvania, combining strong leadership with a hands-on approach to technology and innovation at Give Interactive.
Keith Zoellner
Chief Product and Delivery Officer
Keith is the Chief Product and Delivery Officer at Give Interactive, where he oversees the product roadmap and leads the growth of product delivery operations. With a background in enterprise software development, Keith brings decades of experience designing and scaling platforms that drive efficiency and improve business outcomes.
Earlier in his career, Keith held key roles at Electronic Data Systems and Andersen Consulting (now Accenture), where he developed software platforms that significantly reduced delivery cycles and improved gross margins across industries such as utilities, transportation, financial services, and consumer packaged goods.
Since then, he has served as CPTO for multiple early-stage software companies, leading them through successful growth and exit strategies. His track record includes the acquisition of StoredIQ by IBM, the sale of Spredfast to Vista Equity Partners, and a leadership role on the executive team that brought CS DISCO to IPO (NYSE: LAW).
Keith’s deep technical expertise and strategic leadership continue to shape the future of product innovation and delivery at Give Interactive.
Jen McMaster
Director of Technology
Jen McMaster is the Director of Technology at Give Interactive, where she leads product development and oversees the engineering team, driving innovation in philanthropic software.
She brings extensive experience from her role as Director of Application Development at Bambu Systems, a cloud-based mobile banking platform. There, Jen led the end-to-end design and development of a secure mobile banking application, integrating multiple financial products and third-party services into a cohesive user experience on both iOS and Android. Her work at Bambu involved establishing a robust AWS cloud architecture, ensuring 24/7 service reliability, and managing a team to deliver high-quality MVP releases on tight timelines.
In addition to her work in mobile banking, Jen has held senior roles in agile development and project management, including Director of Engineering at Take2, where she managed multiple agile teams to develop complex software systems. Her technical expertise spans AWS, Node.js, Python, and PostgreSQL, among others, and she consistently drives quality and efficiency through automation and best practices.
Jen holds a Bachelor of Science in Computer Science from Clarion University of Pennsylvania, combining strong leadership with a hands-on approach to technology and innovation at Give Interactive.
Keith Zoellner
Chief Product and Delivery Officer
Keith is the Chief Product and Delivery Officer at Give Interactive, where he oversees the product roadmap and leads the growth of product delivery operations. With a background in enterprise software development, Keith brings decades of experience designing and scaling platforms that drive efficiency and improve business outcomes.
Earlier in his career, Keith held key roles at Electronic Data Systems and Andersen Consulting (now Accenture), where he developed software platforms that significantly reduced delivery cycles and improved gross margins across industries such as utilities, transportation, financial services, and consumer packaged goods.
Since then, he has served as CPTO for multiple early-stage software companies, leading them through successful growth and exit strategies. His track record includes the acquisition of StoredIQ by IBM, the sale of Spredfast to Vista Equity Partners, and a leadership role on the executive team that brought CS DISCO to IPO (NYSE: LAW).
Keith’s deep technical expertise and strategic leadership continue to shape the future of product innovation and delivery at Give Interactive.
Have any Questions?
Connect with our team to learn more about our company, platform and impact in the DAF market.
Have any Questions?
Connect with our team to learn more about our company, platform and impact in the DAF market.
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